The BBC faces competition from US competitors, Netlix and Amazon due to their competitive move of licensing shows from big content creators. Recent examples of this can be Netflix being licensed to produce the sub-characters from Marvel's cinematic universe which have a huge adult appeal due to their realistic and brutal construction - both visually and in the story lines. In addition to this, the BBC's latest loss: Top Gear, which has now been rebranded to 'The Grand Tour' and is a complete re-format of the popular BBC show that features the iconic 3 presenters. It is reported that the BBC lost a £500 million asset which had the important 'true fans'.
Although BBC's content is lacking when compared to production giants such as Netflix who can afford to take a financial loss, it still has appeal for real-life-dramas such as EastEnders that currently peaks around 8-12 million viewers daily. BBC's future mission is to increase their production value and license their British shows to worldwide television and online providers which has growth potential since the appeal would be concentrated on the British Culture.
I believe a redesign of the iPlayers interface and potential changes to the release strategy of upcoming shows would benefit the institution as it could bring them closer to the current market monopolies. 'Dr Who' and 'Sherlock Holmes' remain to be BBC's most successful worldwide distributed content so I believe it is just a matter of time before another successor is created.
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